I find the article to reflect some of my own experiences. However, one thing I’ve noted about actual upscale or fancy cocktail bars is the fact that the music is more mellow than hard.
“This was a small-scale study, but it has huge implications for those who drink alcohol in noisy environments. Consistently judging alcoholic beverages to be sweeter in a noisy environment suggests an underestimation of the underlying alcohol strength. “
Now I want some more research on environment and drinking.
/LARC - Carla